Meet our people: Will Bucho-Sastre

From silence to self-acceptance: my journey to Pride and purpose
June 12, 2025
Inclusive Futures
Wellbeing

Meet our people: Will Bucho-Sastre


From silence to self-acceptance: my journey to Pride and purpose


Will is a Global Customer Success Manager for LHH, based in the UK, and has been with the Adecco Group for nearly two years. His role is a dynamic mix of strategic thinking and global collaboration - partnering with Global Account Directors to optimise client relationships and maximise service delivery across recruitment, upskilling, and career transition.

Alongside his core responsibilities, Will has also been a proactive voice in the Q+ community, championing diversity, equity and inclusion. For him, professional growth and personal authenticity go hand in hand.

This is Will’s story.


How it started


"I'm proud to be who I am today, because it was not always the case. I remember, in my teens, having created a fake first girlfriend because of how badly I wanted to fit in – because I was scared to be different and wanted to avoid confronting what I knew was true.

It was originally meant to help shelter me from questions I didn't want to consider, but through the years I found how insidious little lies can become. Have I lied to the people I loved? Am I lying to myself potentially? I started to try and define myself by the things that I was not, rather than the things that I was, which becomes a way of living clouded with shame.

Now much older, I understood Pride is important because it might be the opposite of shame. Pride might help you understand you are allowed to be yourself."

My role today


"As a Global Customer Success Manager, I support strategic client growth across LHH’s services and collaborate closely with internal teams around the world. Creativity, agility, and impact are at the heart of my day-to-day. But just as important to me is the work we do through Q+; building a culture where authenticity is celebrated and learning never stops."


A changing world


"I think if we look at the last 50 years, we’ve come so far in terms of acceptance. I was alive when homosexuality was removed from the list of mental disorders by the WHO (1990) – it makes you think! I do believe it’s up to us to challenge things, gently, kindly, carefully, to ensure we keep moving forward."


How we grow together


"I recently stumbled upon a brilliant TED Talk by Dolly Chugh about how our desire to appear good can get in the way of actually being good. We’re human; we make mistakes, we might not know everything. Do you know how often I get the letters wrong when saying LGBTQIA+? That’s embarrassing at times, sure, but that doesn’t mean I don’t care.
Creating an environment where people can ask questions, learn, and sometimes get it wrong - that’s the only way we grow."
 

Quick-fire with Will


  • Advice to my younger self: You don’t have to get it right every time.
  • Down-time: I’m oddly social for an introvert: anything with my friends! I love travelling and languages so that might take the win.
  • Luxury must-have: Deliveroo. I am terrible at cooking, yet I want all the flavours...
  • Dream supper guests: Rogue list: Hayao Miyazaki, Russell T Davies, Michelle Obama, Ian McKellen
  • Superpower I wish I had: Speak all of the languages so I could chat with anyone

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